Advertising specifications.
Digital displays
Leaderboard
Ad Size: 728 × 90 pixels
File Format: JPG, PNG or GIF (static or animated)
Maximum File Size: 300 KB
Recommended File Size: Under 150 KB for best performance
Animation (if using GIF): Up to 15 seconds, maximum of 3 loops
Click Link: One website URL per advert
Hosting & Reporting: All ads are hosted via ACCA’s ad server. Campaign performance reporting is provided by Odyssey Media Group.
Devices: Served across desktop and mobile where this size is supported.
Targeting Options: Run of Site (across the full website) or Specific website sections
Supplying Your Artwork: Please send your final artwork and destination URL to your Account Manager.
Digital displays
MPU
Ad Size: 300 × 250 pixels
File Format: JPG, PNG or GIF (static or animated)
Maximum File Size: 300 KB
Recommended File Size: Under 150 KB for best performance
Animation (if using GIF): Up to 15 seconds, maximum of 3 loops
Click Link: One website URL per advert
Hosting & Reporting: All ads are hosted via ACCA’s ad server. Campaign performance reporting is provided by Odyssey Media Group.
Devices: Served across desktop and mobile.
Targeting Options: Run of Site (across the full website)
or Specific website sections
Supplying Your Artwork: Please send your final artwork and destination URL to your Account Manager.
Newsletters
Profile ad
Ad Size: 300 × 250 pixels
File Format: JPG or PNG
Maximum File Size: 300 KB
Recommended File Size: Under 150 KB for best performance
Placement Options: AB Direct, CPD and Events Direct, Student Accountant Direct, Student Accountant Alert
Click Link: One website URL per advert
Hosting & Reporting: All ads are hosted via ACCA’s email server. Campaign performance reporting is provided by Odyssey Media Group.
Supplying Your Artwork: Please send your final artwork and destination URL to your Account Manager.